2019-2020 Undergraduate and Graduate Catalog 
    
    Dec 22, 2024  
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2019-2020 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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SMG 301 Sport Marketing

3 credits

This course focuses on the application of marketing principles and practices relevant to the sport industry. Theoretical and practical applications of marketing professional and amateur sports are examined.

Prerequisite(s): SMG 101  and BUS 269  


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