Mass Communications and Design BA (Healthcare Marketing Communication Specialization- includes both traditional and pre-DPT tracks)

The Healthcare Marketing Communication Specialization provides students with the knowledge and skills to design, create, and execute healthcare marketing campaigns; create media products that support public health communication initiatives; and work in multiple roles in the communications departments of major hospitals and healthcare providers. These roles include public relations practitioners, writers, editors, graphic designers, videographers, social media strategists and more. The Healthcare Marketing Communication degree would also support future owners and operators of healthcare clinics who need skills to make their businesses stand out in the competitive healthcare marketplace.