Entrepreneurship BS, (including Social Entrepreneurship specialization)

Faculty

John R. Ash, Assistant Professor of Business, BS, MS King’s College; PhD Walden University

Jean R. Cupidon, Visiting Assistant Professor of Business, BS, MA Indiana University, PhD (Economics), PhD (Mathematics), Texas Tech University

Mary B. Carden, Professor Emerita of Business, BS College Misericordia; MA New York University; MBA University of Scranton

Michelle R. Conway, Instructor of Management and Entrepreneurship, BA, MBA Wilkes University

Fred J. Croop, Professor of Business, BS, MBA Wilkes University; EdD Northcentral University

David Gargone, Associate Professor of Business, BS University of Scranton; MAT Rockford College; EdD United States Sports Academy

Greta M. Keiper-Blake, Assistant Professor of Marketing, BS, MBA York College of Pennsylvania; DBA Argosy University

Zhen Ma, Associate Professor of Business, BA City University of New York Queens College; PhD City University of New York Graduate Center

Allen C. Minor, Assistant Professor Emeritus of Business, BS University of Baltimore; MS University of South Carolina; DBA Nova Southeastern University

James Ricardo, Instructor of Sports Management, BS State University of New York at Cortland; MS Misericordia University

Corina Slaff, Associate Professor of Business, BS, MBA Wilkes University; PhD Capella University

Joshua D. Winneker, Associate Professor of Business, BA Muhlenberg College; JD Seton Hall University School of Law

Mission

We develop adaptable, values-driven business leaders prepared to serve the common good and pursue lives of purpose in their workplaces and communities, offering innovative and relevant instructional approaches, active learning opportunities and meaningful partnerships that further economic development in our community.

Goals and Objectives

The business department aims to prepare students for success in both their careers and life. This is accomplished through a holistic and integrated approach to learning which enables students to adapt to new and changing business paradigms. The department aims to develop students analytical, problem-solving and critical-thinking skills to help them to integrate real-world based learning experiences with business concepts and practices. Importantly, the department emphasizes the development of a framework for ethical decision-making, and strives to give students the ability to recognize and understand awareness of social and ethical issues relevant to business. Consequently, students should develop the ability to recognize and understand the values of mercy, service, justice, and hospitality.

Program and Student Learning Outcomes

Program Learning Outcomes (PLO)

PLO 1: Students will use critical concepts and fundamental principles in the core business disciplines to create and develop new business and social ventures.

PLO 2: Students will demonstrate the ability to communicate business ideas, plans and innovative concepts effectively.

PLO 3: Students will think critically and analytically in entrepreneurial activities in business and social ventures.

PLO 4: Students will demonstrate management and leadership skills to contribute to the formation and ongoing operation of new business and social ventures that advances business settings and communities through leadership.

PLO 5: Students will demonstrate comprehension of the importance of social and ethical concepts in business and social ventures as it realities to entrepreneurial activities.

PLO 6: Students will demonstrate comprehension of the impact of globalization to the business environment and entrepreneurial activities.

Students in the Entrepreneurship major will satisfy the stated program learning outcomes by satisfying the following student learning outcomes:

Student Learning Outcomes (SLO)

SLO 1: Students will apply fundamental concepts and principles in the core business disciplines to create and develop new business and social ventures.

SLO 2: Students will demonstrate communication skills in advancing entrepreneurial activities in business settings

SLO 3: Students will apply appropriate quantitative and qualitative tools and technology to entrepreneurial activities to solve business problems and formulate sound business decisions.

SLO 4: Students will analyze the management and leadership skills necessary to create and develop new business and social ventures.  

SLO 5: Students will analyze the importance of the ethical and social responsibilities of business organizations and social ventures when conducting entrepreneurial activities.

SLO 6: Students will apply knowledge of cultural diversity and global trends in creating and developing new business and social ventures.

Program Description

Students who major in entrepreneurship will have a foundation of business core courses that will provide breadth in entrepreneurship and related business courses, as well as depth through specialization in social entrepreneurship. The entrepreneurship major emphasizes applied learning, analytical thinking, and communication skills.  The major provides for excellent opportunities in forming and operating new business and social ventures, and also can be very conducive for entrepreneurship within a traditional company setting, which is defined as an “intrapreneur,” and represents a manager within a company who promotes innovative product development and marketing.

The major requires all students to take 17 courses as listed below (of which 3 courses will also count for the university core):

Required Courses (51 credits):

• BUS 205 Macroeconomics (This is also a university Core course)
• BUS 206 Microeconomics (This is also a university Core course)
• BUS 208 Principles of Management
• BUS 269 Principles of Marketing
• ACC 101 Principles of Accounting
• BUS 299 Business Statistics (This is also a university Core course)
• ENT 200 Introduction to Entrepreneurship
• ENT 201 Social Entrepreneurship (for social entrepreneurship track) OR BUS 408 Social & Digital Marketing
• ENT 300 Innovation and Entrepreneurship
• ENT 301 Financing Entrepreneurial Ventures =
• ENT 472 Internship in Entrepreneurship/Social Entrepreneurship
• ENT  491 Entrepreneurship Capstone
• BUS 352 Business Law
• BUS 363 Management of Human Capital
• BUS 415 International Business
• BUS 371 Financial Management
• BUS 491 Seminar in Business Policies

Entrepreneurship majors must complete a minimum of 39 credits of the university core courses (BUS 205, BUS 206  and BUS 299 also serve as university Core courses) and 30 credits of free electives. The total number of credits required for the degree is 120.

Students in the Social Entrepreneurship specialization) will also take SOC 101 and SOC 122 to meet the requirements of the degree, in place of either core or free elective credits.

In order to be approved to change majors to entrepreneurship from another major (or from undeclared status), students must have a cumulative 2.0 GPA .

Sequence of Required Courses

Some courses are offered in alternate years (see course descriptions for details), so a student’s schedule may not follow this sequence exactly.

Entrepreneurship Major

First Year

First Semester

• Core 3 credits
• Core 3 credits
• MTH 120 Mathematical Reasoning 3 credits
• BUS 205 Macroeconomics 3 credits
• BUS 208 Principles of Management 3 credits

Total Credits 15

Second Semester

• Core 3 credits
• Core 3 credits
• Natural Science Ways of Knowing (with lab) 3 or 4 credits
• BUS 206 Microeconomics 3 credits
• BUS 269 Principles of Marketing 3 credits

Total Credits 15

 

Sophomore Year

First Semester

• Core 3 credits
• Core 3 credits
• ACC 101 Principles of Accounting 3 credits
• ENT 200 Intro. To Entrepreneurship 3 credits   
• Free Elective 3 credits

Total Credits 15

Second Semester

• Core 3 credits
• Core 3 credits
• BUS 363 Management of Human Capital 3 credits       
• BUS 299 Business Statistics 3 credits
• Free Elective 3 credits

Total Credits 15

 

Junior Year

First Semester

• Core 3 credits
• Core 3 credits
• ENT 300 Innovation & Entrepreneurship 3 credits
• BUS 352 Business Law 3 credits
• Free Elective3 credits

Total Credits 15

Second Semester

• Core 3 credits
• BUS 408 Social and Digital Marketing 3 credits
• ENT 301 Financing Entrep. Ventures 3 credits
• Free Elective 3 credits
• Free Elective 3 credits

Total Credits 15

 

Senior Year

First Semester

• Free Elective 3 credits
• Free Elective 3 credits
• BUS 415 International Business 3 credits
• ENT 472 Internship Entrepreneurship 3 credits
• BUS 371 Business Financial Management 3 credits

Total Credits 15

Second Semester

• BUS 491 Seminar in Business Policies 3 credits
• ENT 491 Entrepreneurship Capstone 3 credits
• Free Elective 3 credits
• Free Elective 3 credits
• Free Elective 3 credits

Total Credits 15

Total Required for Graduation 120 Credits

 

Social Entrepreneurship Track

First Year

First Semester

• Core 3 credits
• Core 3 credits
• MTH 120 Mathematical Reasoning 3 credits
• BUS 205 Macroeconomics 3 credits
• BUS 208 Principles of Management 3 credits

Total Credits 15

Second Semester

Core 3 credits

• SOC 101 Comparative Sociology 3 credits                                             
• Natural Science Ways of Knowing (with lab) 3 or 4 credits
• BUS 206 Microeconomics 3 credits
• BUS 269 Principles of Marketing 3 credits

Total Credits 15

 

Sophomore Year

First Semester

• Core 3 credits
• SOC 122 Social Problems 3 credits
• ACC 101 Principles of Accounting 3 credits
• ENT 200 Intro. To Entrepreneurship 3 credits   
• Free Elective 3 credits

Total Credits 15

Second Semester

• Core 3 credits
• Core 3 credits
• ENT 201 Intro. Social Entrepreneurship 3 credits       
• BUS 299 Business Statistics 3 credits
• Free Elective 3 credits

Total Credits 15

 

Junior Year

First Semester

• Core 3 credits
• Core 3 credits
• ENT 300 Innovation & Entrepreneurship 3 credits
• BUS 352 Business Law 3 credits
• Free Elective 3 credits

Total Credits 15

Second Semester

• Core 3 credits
• BUS 363 Management of Human Capital 3 credits
• ENT 301 Financing Entrep. Ventures 3 credits
• Free Elective 3 credits
• Free Elective 3 credits

Total Credits 15

 

Senior Year

First Semester

• Free Elective 3 credits
• Free Elective 3 credits
• BUS 415 International Business 3 credits
• ENT 472 Internship Entrepreneurship 3 credits
• BUS 371 Business Financial Management 3 credits

Total Credits 15

 

Second Semester

• BUS 491 Seminar in Business Policies 3 credits
• ENT 491 Entrepreneurship Capstone 3 credits
• Free Elective 3 credits
• Free Elective 3 credits
• Free Elective 3 credits

Total Credits 15

Total Required for Graduation 120 Credits