2017-2018 Undergraduate and Graduate Catalog 
    
    Nov 04, 2025  
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2017-2018 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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BUS 402 Pricing Strategies

3 credits

This practical course provides a comprehensive, managerially focused guide to formulating pricing strategy. It is a guide to profitable decision making and provides a basis for analyzing pricing alternatives.

Prerequisite(s): BUS 269  


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